We build businesses
through content.
Sedi Digital runs the SEO, content, paid media, influencer and reporting systems behind account portfolios that span betting, real estate, marketplaces and logistics. Every channel we touch is fed by the same engine: content built to compound, not just campaigns built to spend.
Ads rent attention.
Content owns it.
Paid media gets an account moving today. Content is what keeps it moving after the budget stops. So we treat every SEO audit, blog post, social calendar and influencer brief as one system — built to compound month over month, not reset every campaign cycle.
Four content pillars.
Every account runs on them.
We don't hand you a content calendar and disappear. Every pillar below is tied to the same strategy layer, reported on weekly, and adjusted the moment the data says to.
Search-led content
Blog posts and landing pages built around what your buyers are already typing into Google.
- Keyword-mapped briefs
- On-page & technical SEO
- Quarterly content refreshes
Social content
Always-on calendars and platform-native posts that keep an account visible between campaigns.
- Editorial calendars per platform
- Weekly performance reporting
- Format testing (reels, carousels, stories)
Influencer content
Creator partnerships briefed like a media channel, across Kenyan and East African audiences.
- Creator sourcing & vetting
- Brand-safe, on-voice briefs
- Tracked to traffic & conversions
Campaign assets
The creative that content and paid media both run on — produced fast enough to hit real launch dates.
- Social & display creative
- Client-ready decks & one-pagers
- Same-day turnaround when needed
Six disciplines.
One growth engine.
Every engagement is built around a simple question: what does this account need to rank, convert and retain — this month, not just this quarter.
Content Strategy
Editorial calendars, keyword-led briefs and content systems built to compound organic visibility over time.
SEO Audits & Strategy
Technical, on-page and content audits that turn into prioritised roadmaps — not 40-page reports nobody reads.
Influencer Campaigns
Creator sourcing, briefing and management across Kenyan and East African audiences, tracked to real outcomes.
Paid Media Planning
Meta, Google and TikTok campaigns planned around CAC and LTV — budgets that move with performance, not habit.
Social Performance Reporting
Weekly, plain-language reporting so every stakeholder knows what moved, why, and what happens next.
Client-Ready Asset Production
Campaign creative, decks and social assets produced fast and polished enough to ship the same day.
From audit to live
account, in four steps.
Audit
We map where the account stands today across SEO, content, paid and social.
Content roadmap
Findings become a prioritised content and campaign plan, ranked by impact.
Build & publish
Content, creative and campaigns go live on a real, sustained cadence.
Report & compound
Weekly reporting drives the next cycle — so last month's content keeps paying off.
Different industries.
Same discipline.
JetBet Kenya
SEO, social and paid media across jetbet.co.ke and the JetBet blog — built to own high-intent betting search terms while keeping the brand voice sharp.
Panda Towers 001
Content, campaign assets and SEO for a residential development, translating floor plans and unit inventory into a lead-generating digital presence.
Epepea Marketplace
Social media performance reporting and always-on asset production keeping a fast-moving marketplace visible across every platform it sells on.
Quick Box Courier
Landing pages and rate-card production that make booking a delivery as fast as the courier promise itself.
"A campaign stops the day the budget does. A blog post, a ranking page, a creator relationship — those keep working long after. That's the difference between renting attention and owning it."
Before you book a call.
Do you only work with Kenyan brands?
Our home base and deepest expertise is Nairobi and the wider Kenyan market, but the same content, SEO and paid systems apply anywhere in East Africa.
What if we already have an in-house social team?
We regularly plug into existing teams — running SEO, content strategy or paid media alongside an in-house social function rather than replacing it.
How fast do we see results?
Paid media and social can show movement within weeks. Content and SEO are built to compound — early wins first, with the real payoff building over months.
Do you produce the creative too, or just the strategy?
Both. Client-ready asset production is one of our six service lines, so strategy doesn't stall waiting on a separate creative vendor.
Ready to grow with Sedi Digital?
Tell us where your account stands today. We'll tell you honestly what it takes to move the numbers that matter.